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People are better able to concentrate in the workplace or at home and have better memory retention when they are around plants, he says.
“Spending time in nature gives people an increased feeling of vitality, better energy levels and makes them feel more animated.
“Tasks performed while under the calming influence of nature are performed better with greater accuracy,” he says.
Studies have shown that when children are taken into a garden centre, they learn more, despite the presence of various distractions.
“Kids learn faster when they are in a green environment. It’s a fact. Those with attention deficit disorders have longer attention spans when they are in a natural gardenlike environment as opposed to a sterile, concrete classroom,” Hall says.
Here are other benefits identified by researchers: Residents are more likely to exercise if there is a community park or landscaped area nearby. Exercise improves their health through physical fitness which can cut health care costs.
Neighbourhoods with beautiful parks tend to have less crime. “Simply by landscaping a formerly crime-ridden park, a community can be transformed into a safe and friendly neighbourhood environment.” Hall says.
Businesses sell more stuff when they have an quality landscape outside. “Customers shop for longer, feel more at ease, and often come long distances to shop. There is also some evidence that they are also willing to pay a higher price because they are in a more pleasant environment.”
People who spend time cultivating plants have less stress. “Plants soothe human beings and provide a positive way for people to channel their stress into nurturing,” Hall says.
“The message that plants are more than just pretty needs to be incorporated into the marketing message of every single business in the green industry,” he believes.